ABOUT THIS PROJECT Completed a full brand refresh across all marketing materials to attract new fans to a classical music festival in the mountains. The long established Bear Valley Music Festival is known for being a unique classical music experience high in the Sierra Nevada. The classical music, family events[…]
Process Implemented steady and seamless design updates to all collateral material for Raydoor in-house and with several 3rd party firms handling our brand. As the Marketing Manager for Raydoor, the visual design and production management of all brand-related collateral material was elevated. Over the years, incremental improvements to the existing[…]
Process Updated the brand of a long-established small business, Lila & Sage, as they grew to a full catering business. Worked closely with the owner and key partners to develop a new logo and identity. The project involved changing the company’s image by developing a new cleaner logo, and related[…]
Process Made a convenient one-stop-shop with site evaluation, sign design and manufacturing. As part of their full rebranding efforts, Lila & Sage Catering were in need of all new signage. This included retail signage, wayfinding signs and vehicle decals. All assets were designed in Illustrator and mocked up for[…]
Process Designed and letterpress printed event posters for popular summer series. After years of digital print production, the team at Brice Station wanted to move forward with a completely unique method of printing for their annual summer poster. Vintage letterpress printing very much fits with the winery’s brand and aesthetic[…]
Process As marketing manager at Raydoor, worked closely with executive team to implement a full catalog redesign. The previous version had been in circulation with limited updates for yearly 10 years, as such all team members had significant feedback regarding how they wanted the revised catalog to look and feel. […]
